Get Paid to Lose Weight: Websites & Apps Offer Financial Incenti - WBOC-TV 16, Delmarvas News Leader, FOX 21 -

Get Paid to Lose Weight: Websites & Apps Offer Financial Incentive to Keep New Year's Resolutions


SALISBURY, Md.- Lose weight, gain cash. Sound good? It is all part of a new, high-tech wave of weight loss, involving websites and apps that give people extra incentive to keep New Year's fitness goals. And many on Delmarva are on board with this virtual motivation.

"Eat a few too many pounds of pie on the vacation, or every day, and before you know it, you're saying your least favorite four letter word," explains a video for DietBet, a website promising to transform "weight loss from a solitary chore into a fun community activity." 

Sticking to your New Year's goals has never sounded so good.

"Whoever hits their target weight by the end, wins, and splits the pot," DietBet explains.

It is part of the virtual trend that has thousands dieting for dollars, and gambling their way to weight loss.

Websites like and, and apps like "Pact" offer a financial incentive many are eager to gobble up.

"Who doesn't want money nowadays, you know," noted Alexandra Reese of Salisbury.

"If you have money at the end, most people would want to do that more," added Merasha Bailey of Princess Anne.

For those who want to share the wealth, there is an app for that. Charity Mile donates money for every mile you run, walk, or bike to a charity of your choosing.

"Anything that can enable a person to further their fitness goals is going to be the best thing for them to do," remarked Mark Keplinger, a personal trainer at World Gym in Salisbury. "It's more exercise and sports performance and achievement of goals."

Besides the money, Keplinger said the social aspect of these programs offers even more opportunity for success.

"When any one of us are accountable, then we seem to stick by our goals even further," he said.

"It's not easy," remarked Reese. "You don't wake up every day wanting to do it, you know. And for those hard times, it's great to have a friend or a system to fall back on."

You lose some, you win some: A sweet reward for 2014.

According to DietBet, 96 percent of people lose weight on its plan. It has paid out more than $3 million to winners so far, who join groups for anywhere between $10 and $50.

Salisbury's World Gym has a little financial incentive of its own in the New Year. Through a partnership with UnitedHealthcare, those who use the gym 12 times a month get reimbursed $20 of their monthly fee.

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