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ORANGEBURG, N.Y., June 26, 2014 /PRNewswire/ -- Nice-Pak's new home cleaning brand, GRIME BOSS®, announced today that it has partnered with home rehabbing expert and TV personality, Nicole Curtis.
"We are extremely pleased to welcome Nicole Curtis into the Nice-Pak family," said Robert Julius, Chairman and CEO of Nice-Pak Products. "Nicole's philosophy goes hand in step with what we do. We both strive to make the most out of every home, to bring it to life, and to make it shine."
GRIME BOSS products offer higher-end, quick clean products that disinfect, eliminate bacteria and germs, and clean more thoroughly than older quick clean products designed mostly to get the job done fast. Building upon Nice-Pak's long track record of superior product performance in commercial, healthcare, and industrial settings, the GRIME BOSS brand is a real game-changer for the home quick cleaning market. "Nicole is a natural brand ambassador for GRIME BOSS since she sees the potential waiting to be released in every home and she is able to jump into rehab projects to repair, revitalize and clean. She offers the wisdom. We offer the cleaning products," said Julius.
Nicole is widely regarded as one of the most popular home and design stars on TV today and has been rescuing old houses – buying, rehabbing and selling them – for almost two decades. Growing up near Detroit, Nicole acquired DIY skills at a very young age. Her parents would take her driving through the neighborhood picking up things people didn't want, and taking them home to repurpose and give new life. Those skills and principles stayed with her today as she saves historic homes flagged for demolition.
Through her work, Nicole is breathing new life into struggling neighborhoods in Minneapolis and Detroit, and for this the communities come out in droves to support her efforts.
"I never claim to be an expert--I have my own method to doing what I do-my mission is for you to get the concept of saving and reusing. For this reason, I am thrilled to add GRIME BOSS products to my mix of tools," said Curtis. "I am a germaphobe and firmly believe that cleaning is half the battle. Making the effort to do a serious cleaning in every room of a house is critical to making a house, a home. GRIME BOSS makes it easy and quick."
For over 50 years, Nice-Pak has been a leader in health-care disinfection and a worldwide leader in pre-moistened wipes. This vast technology and expertise has been adapted to create the heavy-duty GRIME BOSS products for the home, which have been specifically developed for the consumer who needs fast, convenient, cleaning that really cleans deep. GRIME BOSS delivers superior cleaning power in every room, inside and outside of the home. Whether it's a dirty mudroom floor, moldy lawn furniture, a germy bathroom sink, or a greasy kitchen stove, GRIME BOSS has a solution to power through the toughest messes quickly and effectively.
The new line of GRIME BOSS products includes Touch Screen wipes, Stove Cleaning wipes, Scrubbing Household Disinfecting wipes, Multi-Purpose Disinfecting wipes, Kitchen Surface Sanitizing wipes, Heavy Duty Cleaning wipes, Furniture wipes, Glass & Multi-Surface wipes, Wet Floor Mopping cloths, Microfiber Dry Sweeping cloths, as well as a heavy duty stainless steel floor Sweeper with a height adjustable, comfort grip handle. GRIME BOSS is available nationwide at Bed Bath & Beyond. For more information, visit GRIME BOSS at www.grimeboss.com.
Nice-Pak, founded in 1957, is the global leader in the design, manufacturing, marketing and distribution of premium quality branded and private label pre-moistened wipes. Nice-Pak is a global company with over 2,500 associates and six plants with approximately 3MM square feet of manufacturing and distribution space in strategically located facilities around the world. Headquartered in Orangeburg, NY, Nice-Pak has a track record of introducing innovative products that help to improve people's health and wellness through the consumer, healthcare and professional business channels. Nice-Pak's brands include NICE 'N CLEAN®, GRIME BOSS®, SANI-HANDS®, PET-NAPS ® and WET-NAP®. Visit: www.nicepakwipes.com.
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Photo - http://photos.prnewswire.com/prnh/20140626/121978
Photo - http://photos.prnewswire.com/prnh/20140626/121977
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