Cambridge Businesses Work to Bring Shoppers Downtown - WBOC-TV 16, Delmarvas News Leader, FOX 21 -

Cambridge Businesses Work to Bring Shoppers Downtown

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 CAMBRIDGE, Md.- The wreaths are up, and downtown Cambridge is buzzing.  While some businesses have been in the Dorchester County area for a decade or more, some are just getting started, like the Shops at Magnolia Grove.

They had their grand opening this weekend at their multi-use storefront selling art, clothing, and fresh coffee.

"We have three businesses into one space so there's three audiences and we're trying to bring them all into this space.  And we're trying to make them all unique," said owner Leslie Grove.

They hope it will attract customers to their store as opposed to a larger chain store.

At Downtown Frame of Mine, Doug Turner says the best way to bring in customers from those stores is to offer something special.

"We have to look for a little niche.  Just like I'm sure the other downtown businesses are doing the same.  Something to do with Cambridge, downtown, Dorchester County, those sorts of things," said Turner.

Many stores are offering Christmas tree ornaments.  Turner is offering his own special ornament, and a christmas card by local artist George Wright.

Overall, businesses here are reporting sales 10 to 30 percent higher than this time last year.

Main Street Director Brandon Hesson hopes that momentum continues into the new year.

"We spend a lot of time worrying about programming for the holidays, Christmas, and New Years.  What we are telling the merchants is hey, we don't need you to do Christmas and December, we're already pretty busy.  Let's focus on January and February and so we're going to pay a lot of attention to New Year's, Valentine's Day, and maybe some other spur of the moment specials and promotions to get people downtown that aren't so holiday driven."




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