Hot Beach Days Impact Business in Rehoboth Beach - WBOC-TV 16, Delmarvas News Leader, FOX 21 -

Hot Beach Days Impact Business in Rehoboth Beach

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REHOBOTH BEACH, Del. - Beach-goers who refuse to let the heat jeopardize their day by the Atlantic come prepared with methods to stay cool. Some businesses say their sales reflect that. 

Despite rising temperatures, locals and visitors set up their beach chairs and umbrellas to embrace a series of hot beach days. Jon Hoffman brought his family all the way from Preston, Connecticut and they aren't too concerned by the hot sand. 

"Sand's pretty nice actually," says Hoffman. "Comparatively in Connecticut, all our beaches are all rock and there's not too much sand for my son to play in."

Sutton Bennett installed their beach umbrella. He says the heat brings business to Catt's Beach Service. "We probably sell like 25 more umbrellas than usual," he says. "When the sand starts to get really hot, they'll definitely come to get more umbrellas." 

Tom Ibach owns Dolle's on the boardwalk. The store has been around since 1927 and he says he can't recall a time when the heat persisted over this many consecutive days. By looking at his sales, he can tell that everyone is staying hydrated. "We don't sell any caramel corn or taffy or anything," he says. "It's all about the water because everyone is so thirsty from the heat."

Ibach says that business overall has been sluggish by the beach. However, lots of shoppers can be found at the Tanger Outlets. Grace, Emmy, and Cara Palmer are in town from Forest Hill, Maryland. They're avoiding the heat by staying cool in the air-conditioned stores. 

"It's really hot and we decided to go shopping and look around," says Grace.

Cara adds that the beach is too painfully hot. "When we go on the beach, our feet burn." 

Even as the temperatures climb, families who are in town to enjoy the beach say they aren't going to let the heat deter them. 

 

 

 

 

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