New Study Estimates 2019 National Folk Festival Local Economic I - WBOC-TV 16, Delmarvas News Leader, FOX 21 -

New Study Estimates 2019 National Folk Festival Local Economic Impact at $46 Million

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(Photo: WBOC) (Photo: WBOC)

SALISBURY, Md.- A new study estimates this year's National Folk Festival in Salisbury had an economic impact of $46 million across Wicomico, Worcester, and Somerset counties.

By comparison, last year's study estimated the 2018 festival had a $20 million local economic impact.

"Last year it rained so hard, so we didn't get the crowds, and when you don't get the crowds the economic activity doesn't happen," said Dr. Memo Diriker, director of BEACON. The research and consulting group at Salisbury University conducted the study by looking at visitor expenditures.

"And then there's additional impact outside the tri-county region. Another $15 million, so over $60 million total impact," said Diriker.

The city said estimates about 150,000 people attended this year's festival. According to the study, more than 80,000 people came from out of town, with about 40,000 visitors staying at least one night in the region.

"We had people from as far away from New York and Connecticut," said Nicole Rogers, manager of Angello's Scoops. "That's exactly what Salisbury needs and what everyone was hoping for with the National Folk Festival being local."

Salisbury will serve as the host city for the National Folk Festival for one more year in 2020. After that, Mayor Jake Day said the city will continue to host the same festival under a new name.

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